Trademark is a type of property likely to benefit if the owner use it reasonably. However, different from other type of property, trademark is always tagged on one or more products, services; therefore, trademark is considered as a sign capable of distinguishing goods or services of the trademark owner from those of others.

Trademark is usually recognized that it is a sign displayed on products, packages; in other words, trademark is also the product or service name, so that consumers can distinct the goods or services of the trademark owner from those of others, even from the same enterprise. For example, Honda manufactured the same type of motorbikes, but there are many different trademarks, such as SH, MSX, PCX, Air Blade, Lead, Vision, Future, Wave, Blade, Super Dream.

However, the trademark is considered as a property only if the competent agency, specifically the National Office of Intellectual Property of Vietnam give the trademark certificate; in other words, trademark is not an individual’s property unless the user is confirmed by this agency after the strict assessment with different protection conditions under the law of intellectual property.